What We Do

The Waves Effect helps organizations develop and achieve their communication goals through a variety of services offered. As a fully integrated, student-run communications agency, The Waves Effect currently offers full-scale strategic planning, campaign implementation, specific communication focused projects, and everything in between.

Strategic Planning

The Waves Effect collaborates with clients to ensure business objectives, goals, tactics, and strategies are clearly understood and that each campaign is tailored to meet the needs of the client.


Identity & Branding

The Waves Effect offers brainstorming sessions for clients who are seeking to brand or re-brand themselves through the development of a corporate identity. Our team reinforces brand positioning by developing clear and consistent messaging to targeted audiences.


Media Relations

The Waves Effect helps clients develop targeted messages for key print, broadcast, radio and online media outlets. Our team offers the services of the creation of press kids, media list developments, and story pitching to media outlets to generate media coverage.


Special Events

The Waves Effect creates innovative ways to market and publicize special events. Our team works to generate publicity and to communicate messages to key audiences in order to promote events.


Digital Media Strategy

The Waves Effect offers the development of digital media strategies to help clients better understand, establish, and/or effectively utilize social networking channels and platforms.